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Geenen relives the glory days of Schuster's and Gimbels
As the holiday season dawned last year, author Michael Lisicky conjured the heyday of Milwaukee's Downtown shopping culture with "Gimbels Has It!." Now, the same publisher has issued Paul Geenan's "Schuster's & Gimbels: Milwaukee's Beloved Department Stores," which charts the course of Brew City's two legendary retailers and recounts their eventual merger.