By Jeff Sherman Staff Writer Published Feb 19, 2016 at 7:04 AM

We all have friends, family or co-workers affected by breast cancer. 

You don’t need a reason to care or give. And, you certainly don’t need me telling you to care.  But, I’ll ask for your help anyway.

OnMilwaukee’s a long-time Komen partner, and it’s our mission to move Milwaukee forward while making great media. Connecting, contributing and caring.  It’s what we do and, more importantly, what Komen does.  They make it easy to care deeper and connect to a calling that will lead to a cure. 

So, these days I’m sporting a pink wig and fashioning myself as a "Big Wig."  Sure, I shaved my head many moons ago and have no need hair.  So, it’s all ridiculous in a great way.  Yet, my Emo Philips-inspired wig is means serious business and I’m asking that you help me raise important funds.

Click here, find my name and make a donation.

When you do, be one of the first 50 to do so and I’ll give you a free City Tin. It’s packed full of amazing discounts to dining and drinking in our wonderful city.  Thanks, City Tins!  

And, if you'd rather donate on behalf of one of the another fine people in this fun "competition," that's great too.  Here they all are. 

I know our community at OnMilwaukee wants to help out, so I thank you in advance for your efforts.

Jeff Sherman Staff Writer

A life-long and passionate community leader and Milwaukeean, Jeff Sherman is a co-founder of OnMilwaukee.

He grew up in Wauwatosa and graduated from Marquette University, as a Warrior. He holds an MBA from Cardinal Stritch University, and is the founding president of Young Professionals of Milwaukee (YPM)/Fuel Milwaukee.

Early in his career, Sherman was one of youngest members of the Greater Milwaukee Committee, and currently is involved in numerous civic and community groups - including board positions at The Wisconsin Center District, Wisconsin Club and Marcus Center for the Performing Arts.  He's honored to have been named to The Business Journal's "30 under 30" and Milwaukee Magazine's "35 under 35" lists.  

He owns a condo in Downtown and lives in greater Milwaukee with his wife Stephanie, his son, Jake, and daughter Pierce. He's a political, music, sports and news junkie and thinks, for what it's worth, that all new movies should be released in theaters, on demand, online and on DVD simultaneously.

He also thinks you should read OnMilwaukee each and every day.