The Milwaukee Brewers today announced a multi-year expansion of the Club’s corporate partnership with Kwik Trip. The partnership dates back to 2011.
"The partnership between the Brewers and Kwik Trip has steadily grown over the last seven years, and we are excited to bring some significant new promotional elements into the mix for 2017," said Brewers Chief Operating Officer Rick Schlesinger. "We appreciate the support of Kwik Trip and look forward to enhancing their brand presence at Miller Park and beyond."
A new element of the partnership includes sponsorship of Bernie Brewer’s slide, including Kwik Trip branding on Bernie’s Dugout and landing area, and an opportunity for Kwik Trip to run contests featuring "Bernie’s Slide Experience" (an opportunity for winners to go down Bernie’s Slide).
Additionally, a "Kwik Trip to the Mound" scoreboard feature will occur during certain trips to the mound by managers and pitching coaches. Digital rights will include the promotion of Kwik Trip sponsorship elements on Brewers.com and the team’s social media channels, and Brewers sponsorship on Kwik Trip’s website and social channels.
"We are thrilled to expand our partnership with the Brewers to include Bernie’s slide in 2017," said Mark Meisner, Director of Marketing & Advertising with Kwik Trip. "Bernie’s slide is an iconic focal point at Miller Park, and we look forward to providing Brewers fans with an opportunity to win tickets and a chance to experience Bernie’s slide first-hand throughout the season."
Kwik Trip will continue to sponsor the Brewers Baseball Academy, a weeklong baseball/softball camp held at 13 different locations across the state. As presenting sponsor of the Brewers Baseball Academy, Kwik Trip has annually awarded 240 random participants with $25 gift cards to their locations and one lucky camper from each host city with a personalized camp jersey, along with a special presentation during the camp graduation ceremony. Kwik Trip will also continue to sponsor the Kids Baseball Clinic event at Miller Park and "Kwik Trip Family of the Game" sweepstakes.