By Lori Fredrich Senior Food Writer, Dining Editor Published Sep 15, 2015 at 1:08 PM

Its last stop in Milwaukee was a huge hit, so the White White Castle "Crave Mobile" is rolling back into Milwaukee to serve its famous 100 percent beef steam-grilled sliders Sept. 16-19 at The Spot 4MKE on 5th Street and Wisconsin Avenue.

The food truck’s appearance is part of The Spot 4MKE En Fuego event, sponsored by the Creative Alliance of Milwaukee. Attractions throughout the evening on Sept. 16 include "hot" flaming hula hooping and poi dancing, photo opportunities with friendly firefighters and a fire engine, a Survive Alive house and commemorative items for sale by Plaid Tuba, Inc. The event will also celebrate the new Mural Project by Reginald Baylor.

After the kick-off event, the "Crave Mobile" will remain on the site through Sept. 19, offering both lunch and dinner daily.

Hours for the "Crave Mobile" will be Wednesday from 4 to 8 p.m., Thursday and Friday from 11 a.m. to 3 p.m. and 5 to 8 p.m. and Saturday from 11 a.m. to 7 p.m.

The vision for The Spot 4MKE, which is powered by a Southwest Airlines Heart of the Community grant, is to transform over time a forlorn city-owned surface parking lot in the heart of Downtown into a vibrant creative collision space for the entire community.  

Lori Fredrich Senior Food Writer, Dining Editor

As a passionate champion of the local dining scene, Lori has reimagined the restaurant critic's role into that of a trusted dining concierge, guiding food lovers to delightful culinary discoveries and memorable experiences.

Lori is an avid cook whose accrual of condiments and spices is rivaled only by her cookbook collection. Her passion for the culinary industry was birthed while balancing A&W root beer mugs as a teenage carhop, fed by insatiable curiosity and fueled by the people whose stories entwine with every dish. Lori is the author of two books: the "Wisconsin Field to Fork" cookbook and "Milwaukee Food". Her work has garnered journalism awards from entities including the Milwaukee Press Club. In 2024, Lori was honored with a "Top 20 Women in Hospitality to Watch" award by the Wisconsin Restaurant Association.

When she’s not eating, photographing food, writing or planning for TV and radio spots, you’ll find Lori seeking out adventures with her husband Paul, traveling, cooking, reading, learning, snuggling with her cats and looking for ways to make a difference.