Green Bay Packers legend Donald Driver collaborated with Moral Code, a shoe company known for its quality leather products, and designed a new line of footwear. His son, Christian, contributed to the vision.
The styles range from casual to formal and are named after Driver’s personal convictions: passion, purpose, thrive, imagine and discover.
The shared mission between the Drivers and Moral Code founder, Mark Kohlenberg, was to create an unprecedented shoe collection featuring a father/son design team that would truly give back and make an impact on the community.
A portion of the proceeds will be donated to Driver’s charitable initiatives, many of which focus on helping young men in underserved communities understand and practice self-empowerment. And in order to achieve this, Driver believes “dressing for success” is integral to the process.
Driver says he learned this for himself before his first pre-season game in Green Bay as a seventh-round draft pick.
“Growing up in the inner city, I didn’t have a ton of money, so when I got to Green Bay, I had nothing but shorts and tank tops. They told us we needed to dress up in casual clothes, and I got on the plane in my Green Bay jumpsuit because I didn’t have the money to buy new clothes,” says Driver.
Driver sat next to Antonio Freeman, who eyed up his outfit and made him a promise that changed Driver’s life.
“I remember Antonio said to me, ‘Don’t worry, I’ve got you.' He told me if I made the team, he’d buy my first suit to wear on the road. For him to do that for me was truly special and that was the moment I realized that my gift in life would be to give back to others,” says Driver.
In Driver’s family, shoes were items that were passed down, even from one generation to the next.
“I know a lot of kids today are going through the same thing. They’re getting hand-me-downs and the shoes might be too big or small for their foot. What they need is something that’s going to take the pressure, stress and anxiety from them and allow them to feel confident in themselves,” says Driver.
Thus, designing shoes that not only look sharp, but are also affordable is meaningful to Driver.
“My moral code is that if you look good, you feel good—and that’s the whole point," he says.
To check out the Moral Code / Donald Driver collection go here.
Molly Snyder started writing and publishing her work at the age 10, when her community newspaper printed her poem, "The Unicorn.” Since then, she's expanded beyond the subject of mythical creatures and written in many different mediums but, nearest and dearest to her heart, thousands of articles for OnMilwaukee.
Molly is a regular contributor to FOX6 News and numerous radio stations as well as the co-host of "Dandelions: A Podcast For Women.” She's received five Milwaukee Press Club Awards, served as the Pfister Narrator and is the Wisconsin State Fair’s Celebrity Cream Puff Eating Champion of 2019.