By Jeff Sherman OnMilwaukee.com Staff Writer Published Aug 12, 2010 at 3:42 PM

I love "Entourage," but it's always bugged me that the boys drink Budweiser. I'm a Milwaukee guy, and St. Louis beer (not to mention baseball) just isn't my thing.

I do, though, respect and admire the sponsorship and creative marketing of Anheuser-Busch. Needless to say, I was pleasantly surprised to see a few bottles of Coors Light at the Chase mansion during this past week's episode. Sure, it's not a "Milwaukee" beer but under the umbrella of MillerCoors so I consider it one of our own. And, again, I love the product placement. Nice work.

In other MillerCoors news today, earlier this summer, MillerCoors announced plans for a new company focused on craft and import beers. Today, the company announced its new moniker. Tenth and Blake Beer Company. The 10th Street Brewery in Milwaukee brews Leinenkugel's and various specialty beers. And Blake Street in Denver is home to the Blue Moon Brewing Company at the Sandlot. These facilities will be primary sources of many of the company's brews, while serving as incubators of ideas and future beers.

Finally, back to "Entourage." In case you were wondering, that tequila Turtle is repping is real. And the story of how Avion got onto the show is a good one. Read the NYPost story here.

 

Jeff Sherman OnMilwaukee.com Staff Writer

A life-long and passionate community leader and Milwaukeean, Jeff Sherman is a co-founder of OnMilwaukee.

He grew up in Wauwatosa and graduated from Marquette University, as a Warrior. He holds an MBA from Cardinal Stritch University, and is the founding president of Young Professionals of Milwaukee (YPM)/Fuel Milwaukee.

Early in his career, Sherman was one of youngest members of the Greater Milwaukee Committee, and currently is involved in numerous civic and community groups - including board positions at The Wisconsin Center District, Wisconsin Club and Marcus Center for the Performing Arts.  He's honored to have been named to The Business Journal's "30 under 30" and Milwaukee Magazine's "35 under 35" lists.  

He owns a condo in Downtown and lives in greater Milwaukee with his wife Stephanie, his son, Jake, and daughter Pierce. He's a political, music, sports and news junkie and thinks, for what it's worth, that all new movies should be released in theaters, on demand, online and on DVD simultaneously.

He also thinks you should read OnMilwaukee each and every day.