By Jeff Sherman Staff Writer Published Mar 10, 2008 at 11:00 AM

Last night I downloaded and watched "Flawless," from Time Warner Cable's Movies On Demand.

Starring Michael Caine and Demi Moore, it's a 1960 crime / drama about a heist from the London Diamond Corporation. It's a good movie with a solid plot, good acting and a good message.

Moore plays Laura Quinn, a driven executive at the London Diamond Corporation. The movie opens with Moore, current day, meeting with a young reporter. Quinn tells the reporter her London Diamond story. Michael Caine plays Hobbs, a nighttime janitor who has a bone to pick with his employer. As he develops trust with Quinn, a master diamond heist plan is put in place.

I won't spoil the story for you, and frankly it's not the plot that influenced this blog. It's the fact that, finally, I can watch a movie in the comfort of my own home before it hits the theaters. Thank you, Time Warner. Thank you.

"Flawless" arrives in theaters March 28, but maybe, just maybe, Blue Rider Entertainment read my bio (written years ago, in case you were wondering) pleading for all movies to be released in all formats at the same time (exact language: "He also thinks, for what it's worth, that all new movies should be released in theaters, on demand, online and on DVD simultaneously").

I have nothing against watching flicks at the theaters. The movie guide makes finding show times very easy and, there are many great theaters in the area -- even if our Downtown still lacks one.

Regardless, it's the age of options and I want every option possible to fulfill my movie watching desires. If I want to pay $9.99 for a "before-its-in-the-theaters" download, I should be able to. If I want to go to the theater, I will. Frankly, all movies should also be released on DVD the same day as they drop in theaters. Options create more revenue for movie companies and more opportunities for us to watch what we want, when we want.

I was thrilled to see this "early" option from Time Warner and encourage the company to expand the number of "pre-release" titles now. For now, though, check out "Flawless" before those who choose to see it in the theaters can.

Jeff Sherman Staff Writer

A life-long and passionate community leader and Milwaukeean, Jeff Sherman is a co-founder of OnMilwaukee.

He grew up in Wauwatosa and graduated from Marquette University, as a Warrior. He holds an MBA from Cardinal Stritch University, and is the founding president of Young Professionals of Milwaukee (YPM)/Fuel Milwaukee.

Early in his career, Sherman was one of youngest members of the Greater Milwaukee Committee, and currently is involved in numerous civic and community groups - including board positions at The Wisconsin Center District, Wisconsin Club and Marcus Center for the Performing Arts.  He's honored to have been named to The Business Journal's "30 under 30" and Milwaukee Magazine's "35 under 35" lists.  

He owns a condo in Downtown and lives in greater Milwaukee with his wife Stephanie, his son, Jake, and daughter Pierce. He's a political, music, sports and news junkie and thinks, for what it's worth, that all new movies should be released in theaters, on demand, online and on DVD simultaneously.

He also thinks you should read OnMilwaukee each and every day.