Since 2008, the H-D Museum’s 20-acre campus has been one of Milwaukee’s top attractions for millions of people. And beginning later this year, the H-D Museum aims to give guests even more reasons to visit.
“For nearly 15 years, we have been thrilled to welcome guests from around the globe,” says Bill Davidson, great-grandson of one of Harley-Davidson’s four founders and Vice President of the H-D Museum. “This investment signifies our commitment to Milwaukee and the Menomonee Valley."
The campus makeover began last summer with the groundbreaking of the Garage, a new, 8,000-square-foot event space that will open this spring. The Garage will feature 14-foot, floor-to-ceiling glass doors that open up to the H-D Museum’s park-like campus and provide views of Downtown Milwaukee and the Menomonee River. (To book your special event, go here.)
In the coming months, the museum's current Shop will move across the street to the former Garage and more than triple its current size. The new Harley-Davidson Shop will offer more than 150 new and custom products and experiences – including demos on Serial 1 e-bikes for grown-ups and complimentary spins on IRONe™ electric balance bikes for the kiddos. Guests will also have the option to purchase a Serial 1 or IRONe on the spot.
The former Shop space will become Harley-Davidson’s first-and-only Factory Shop with discontinued motorclothes products including helmets, gloves, jackets and more in limited quantities and sizes.
Finally, work has already begun to bring a revitalized Experience Gallery to the museum collection that includes inspiring stories from riders, a look at bikers' epic journeys and the chance to sit on a new Harley-Davidson #FreedomMachine.
"With Milwaukee making its mark on the global stage, we’re excited to unveil these new additions to campus later this spring and welcome everyone to check them out in person," says Davidson.
For more information or to nab tickets, visit H-DMuseum.com. Follow the museum on Facebook and Instagram.
Molly Snyder started writing and publishing her work at the age 10, when her community newspaper printed her poem, "The Unicorn.” Since then, she's expanded beyond the subject of mythical creatures and written in many different mediums but, nearest and dearest to her heart, thousands of articles for OnMilwaukee.
Molly is a regular contributor to FOX6 News and numerous radio stations as well as the co-host of "Dandelions: A Podcast For Women.” She's received five Milwaukee Press Club Awards, served as the Pfister Narrator and is the Wisconsin State Fair’s Celebrity Cream Puff Eating Champion of 2019.
