Last autumn, Milwaukee Downtown BID #21 installed a series of gold, key-shaped meters as part of its Key to Change program, which aims to collect change to benefit initiatives that help the homeless.
As of earlier this spring, the meters had collected upwards of $16,000. Maybe they’ll get an extra boost now, thanks to Alex Trebek.
Yes, that Trebek.
On a recent episode of the TV game show "Jeopardy!" Trebek posed this question for $600 in the "Be Kind" category, "To aid the homeless, give to key-shaped ‘parking meters’ on the aptly named Wisconsin Avenue in this city."
Contestant Josh was quick to respond with the correct answer.
Hey, thanks for noticing, @Jeopardy!
Here’s where you can find those Key to Change "meters" in Milwaukee to help us end chronic homelessness: https://t.co/Cx2WtYC9x8 pic.twitter.com/b8eNOhqCiT — Chris Abele (@ChrisAbeleMKE) May 24, 2018
You can read more about Key to Change here.
Born in Brooklyn, N.Y., where he lived until he was 17, Bobby received his BA-Mass Communications from UWM in 1989 and has lived in Walker's Point, Bay View, Enderis Park, South Milwaukee and on the East Side.
He has published three non-fiction books in Italy – including one about an event in Milwaukee history, which was published in the U.S. in autumn 2010. Four more books, all about Milwaukee, have been published by The History Press.
With his most recent band, The Yell Leaders, Bobby released four LPs and had a songs featured in episodes of TV's "Party of Five" and "Dawson's Creek," and films in Japan, South America and the U.S. The Yell Leaders were named the best unsigned band in their region by VH-1 as part of its Rock Across America 1998 Tour. Most recently, the band contributed tracks to a UK vinyl/CD tribute to the Redskins and collaborated on a track with Italian novelist Enrico Remmert.
He's produced three installments of the "OMCD" series of local music compilations for OnMilwaukee.com and in 2007 produced a CD of Italian music and poetry.
In 2005, he was awarded the City of Asti's (Italy) Journalism Prize for his work focusing on that area. He has also won awards from the Milwaukee Press Club.
He can be heard weekly on 88Nine Radio Milwaukee talking about his "Urban Spelunking" series of stories.