By Jeff Sherman Staff Writer Published Feb 12, 2007 at 3:20 PM

Rumors that Urban Outfitters will open in the Kenilworth Building on the East Side have been flying lately. An official announcement could come soon, but in the meantime, Jocelyn McAvoy in the company’s store operations office isn’t talking.

“Milwaukee is not on our current 2007 listing,” McAvoy said via e-mail.   

Antropologie, the upscale women’s retailer in the Urban Outfitter’s family, is rumored to be looking for a possible location in the Historic Third Ward. 

Jeff Sherman Staff Writer

A life-long and passionate community leader and Milwaukeean, Jeff Sherman is a co-founder of OnMilwaukee.

He grew up in Wauwatosa and graduated from Marquette University, as a Warrior. He holds an MBA from Cardinal Stritch University, and is the founding president of Young Professionals of Milwaukee (YPM)/Fuel Milwaukee.

Early in his career, Sherman was one of youngest members of the Greater Milwaukee Committee, and currently is involved in numerous civic and community groups - including board positions at The Wisconsin Center District, Wisconsin Club and Marcus Center for the Performing Arts.  He's honored to have been named to The Business Journal's "30 under 30" and Milwaukee Magazine's "35 under 35" lists.  

He owns a condo in Downtown and lives in greater Milwaukee with his wife Stephanie, his son, Jake, and daughter Pierce. He's a political, music, sports and news junkie and thinks, for what it's worth, that all new movies should be released in theaters, on demand, online and on DVD simultaneously.

He also thinks you should read OnMilwaukee each and every day.