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In Arts & Entertainment

New hotel, new name.

Potawatomi Bingo Casino announces name change

This summer, Potawatomi Bingo Casino will change its name and logo to Potawatomi Hotel & Casino. The name change reflects the addition of the new hotel that will open this fall.

Potawatomi Bingo opened in 1991 and changed its name to Potawatomi Bingo Casino in 1993 to reflect expanded gaming offerings.

"Changing the property's name to Potawatomi Hotel & Casino marks an exciting new chapter in the storied evolution of our business," says general manager Mike Goodrich.

"In 23 years, the Potawatomi name has become known for premier entertainment here in Milwaukee. As an established brand, we felt it was important to retain a name that people know and recognize."

Potawatomi Bingo Casino broke ground on its $150 million, 381-room hotel in July 2012. The 18-story hotel features floor-to-ceiling windows with views of Milwaukee, a full-service casual restaurant, lobby bar, exercise area and more than 10,000 feet of additional meeting space.

In addition, a third parking structure with 1,300 parking stalls is in the works.

"We are looking forward to opening our beautiful new hotel to our guests and providing them with a level of guest service that sets a new standard in Milwaukee," says Goodrich.


AndrewJ | March 20, 2014 at 8:33 a.m. (report)

Funny to look back on the start of this whole casino. Roughly 10 years ago Jim Doyle was promising this thing would be nothing more than a 24 hour bingo hall. The (R) controlled legislature was equally as adamant that it would turn out to considerably more than that, and that the deals Doyle was cutting would lead to casino "monopolies" for all time. Fast forward to today; the Potto are building a $150 million hotel, and standing completely in the way of a new Hard Rock development to our South. Looks like the legislature was spot on.

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