By Molly Snyder Senior Writer Published Jul 08, 2020 at 8:59 PM

Crafty Cow, 2675 S. Kinnickinnic Ave., expanded its vegetarian options on its regular and brunch menu. They also now offer meat-free versions of some of their menu items.

"Scattered throughout our entire menu will be a number of current favorites that now have a vegetarian option as well as a number brand new entirely vegetarian options for those avoiding meat altogether, or just looking for a slightly healthier option," says Devin Eichler of Crafty Cow.

New items include starters such as sambal fried cauliflower, mushroom curds, Beyond Meat burgers and a special "If Looks Could Kale" burger that features fire grilled artichokes and a cheddar and onion bialy bun. 

"We’re most excited for our new vegetarian fried chicken options," says Eichler.

Using the same buttermilk and batter technique they use for their fried chicken, Crafty Cow will make King Trumpet mushroom stems sourced as a chicken substitute.  All chicken sandwiches and biscuits now offer the King Trumpet mushrooms as a vegetarian option.

New brunch options in the Milwaukee location include a pimento cheese scramble called a "shroom boy" and a Trumpet biscuit with fried Trumpet mushrooms, Nashville Hot, pickles, honey butter and a buttermilk biscuit.

New veggie meals at the Oconomowoc shop include "Artichoke Boy" with fire grilled artichoke, jalapeno, fried egg, muenster, sambal aioli and a buttermilk biscuit, and "Simply The Pesto," a cheddar and onion bialy filled with a fried egg, harvest greens, marinated tomato, pepper medley and kale pesto aioli.

"This has been an experience that has allowed our team to push themselves to create something outside of our norm and allow guests new and old to see us for so much more than just a burger joint," says Eichler.

Go to to order. Pick-up or dine-in service available with expanded outdoor seating at the Milwaukee location.


Molly Snyder grew up on Milwaukee's East Side and today, she lives in the Walker's Point neighborhood with her partner and two sons.

As a full time senior writer, editorial manager and self-described experience junkie, Molly has written thousands of articles about Milwaukee (and a few about New Orleans, Detroit, Indianapolis, Boston and various vacation spots in Wisconsin) that range in subject from where to get the best cup of coffee to an in-depth profile on the survivors of the iconic Norman apartment building that burned down in the '90s.

She also once got a colonic just to report on it, but that's enough on that. 

Always told she had a "radio voice," Molly found herself as a regular contributor on FM102, 97WMYX and 1130WISN with her childhood radio favorite, Gene Mueller.

Molly's poetry, essays and articles appeared in many publications including USA Today, The Writer, The Sun Magazine and more. She has a collection of poetry, "Topless," and is slowly writing a memoir.

In 2009, Molly won a Milwaukee Press Club Award. She served as the Narrator / writer-in-residence at the Pfister Hotel from 2013-2014. She is also a story slam-winning storyteller who has performed with The Moth, Ex Fabula and Risk!

When she's not writing, interviewing or mom-ing, Molly teaches tarot card classes, gardens, sits in bars drinking Miller products and dreams of being in a punk band again.