Crafty Cow, 2675 S. Kinnickinnic Ave., expanded its vegetarian options on its regular and brunch menu. They also now offer meat-free versions of some of their menu items.

"Scattered throughout our entire menu will be a number of current favorites that now have a vegetarian option as well as a number brand new entirely vegetarian options for those avoiding meat altogether, or just looking for a slightly healthier option," says Devin Eichler of Crafty Cow.

New items include starters such as sambal fried cauliflower, mushroom curds, Beyond Meat burgers and a special "If Looks Could Kale" burger that features fire grilled artichokes and a cheddar and onion bialy bun. 

"We’re most excited for our new vegetarian fried chicken options," says Eichler.

Using the same buttermilk and batter technique they use for their fried chicken, Crafty Cow will make King Trumpet mushroom stems sourced as a chicken substitute.  All chicken sandwiches and biscuits now offer the King Trumpet mushrooms as a vegetarian option.

New brunch options in the Milwaukee location include a pimento cheese scramble called a "shroom boy" and a Trumpet biscuit with fried Trumpet mushrooms, Nashville Hot, pickles, honey butter and a buttermilk biscuit.

New veggie meals at the Oconomowoc shop include "Artichoke Boy" with fire grilled artichoke, jalapeno, fried egg, muenster, sambal aioli and a buttermilk biscuit, and "Simply The Pesto," a cheddar and onion bialy filled with a fried egg, harvest greens, marinated tomato, pepper medley and kale pesto aioli.

"This has been an experience that has allowed our team to push themselves to create something outside of our norm and allow guests new and old to see us for so much more than just a burger joint," says Eichler.

Go to craftycowwi.com to order. Pick-up or dine-in service available with expanded outdoor seating at the Milwaukee location.