By Jeff Sherman Staff Writer Published May 31, 2011 at 8:08 AM

Logos are everywhere today, and Downtown Milwaukee is getting a few more.

Schlitz Park is putting the finishing touches on a new painted logo that will oversee its changing business and commercial park.  Once home to the Schlitz Brewery, Schlitz Park now offers a creative urban, yet somewhat suburban (with its larger amounts of parking and easy access), location for businesses like Manpower Group, US Bank and Aurora Health Care.  Schlitz Park is located just next to Time Warner Cable.

Schlitz Park is currently undergoing many exciting changes that we'll discuss soon, but for now its new logo is shining over Downtown. Check out the logo on the side of the Powerhouse building, just north of Manpower Group.

Another logo that's set to gloss greater Downtown is that of the Institute of Beauty and Wellness. This logo will grace the side of the "Aveda building" that houses the Institute at 327 E. St. Paul Ave.  It's right behind Café Benelux, which opens June 9 in the Historic Third Ward.  

Jeff Sherman Staff Writer

A life-long and passionate community leader and Milwaukeean, Jeff Sherman is a co-founder of OnMilwaukee.

He grew up in Wauwatosa and graduated from Marquette University, as a Warrior. He holds an MBA from Cardinal Stritch University, and is the founding president of Young Professionals of Milwaukee (YPM)/Fuel Milwaukee.

Early in his career, Sherman was one of youngest members of the Greater Milwaukee Committee, and currently is involved in numerous civic and community groups - including board positions at The Wisconsin Center District, Wisconsin Club and Marcus Center for the Performing Arts.  He's honored to have been named to The Business Journal's "30 under 30" and Milwaukee Magazine's "35 under 35" lists.  

He owns a condo in Downtown and lives in greater Milwaukee with his wife Stephanie, his son, Jake, and daughter Pierce. He's a political, music, sports and news junkie and thinks, for what it's worth, that all new movies should be released in theaters, on demand, online and on DVD simultaneously.

He also thinks you should read OnMilwaukee each and every day.