Good City Brewing’s commitment to Milwaukee has never been in doubt.
In 2018, the craft brewer became the first tenant at the City of Milwaukee’s Century City business park constructed in the central city on the former AO Smith/Tower Automotive site when it moved its corporate offices and warehouse operations there from the East Side.
Last August, Good City donated the proceeds from its version of the collaboration Black Is Beautiful stout to a housing initiative in the Garden Homes area, located not far from Good City's Century City facility.
Now that it’s releasing its popular Home lager in 12-ounce cans – it’s only been available in 16s in the past – its doubling down on its commitment with 1% For Our Home.
The craft brewer – whose, ahem, motto is “Seek the Good” – is vowing to donate at least 1% of its annual company revenue to Milwaukee nonprofits and programs working to tear down housing barriers in the city.
“Good City was born out of an intentional commitment Dan (Katt) and I made to put down roots and seek the good of Milwaukee,” says co-founder David Dupee. “As we thought about how we can push forward our mission to Seek the Good as a company, we kept coming back to the importance of rootedness and calling a place home, keys to which are affordable housing and home ownership.
“We’re excited to focus our efforts toward supporting the amazing local
nonprofits who are making it easier for everyone to put down roots and call Milwaukee our home.”
As part of the program, Dupee and his co-founder Dan Katt are committing to helping Good City employees buy their own homes by offering downpayment and closing cost financial assistance.
The announcement timing is a natural one, since the easy-drinking Home – with 4.5% ABV – is one of Good City’s best-known brands.
“Home has quickly become one of our more popular brands, especially during the historic Bucks’ championship run,” says Katt, referring to Good City’s second taproom and brewery location in the Deer District. (A third taproom is located in Wauwatosa.)
“We’re excited to introduce a format that will make Home more accessible in the market.”
The 12-ounce six-packs will go on sale Friday in the taprooms and 12-packs will land in liquor and grocery stores by next week.
The announcement coincides with Good City’s launch of its popular Home Lager in 12 oz cans. 6-packs of Home will be available in all 3 Good City taprooms starting this Friday with 12-packs hitting grocery and liquor stores by next week.
Hopheads take note, Dupee says that two new beers will also arrive this week.
New in the experimental Indigo Series is Rainbow Roll IPA, brewed with Spectrum, a new liquid hop extract.
Good City will also release Harvest Time IPA, a wet-hop ale brewed with freshly harvest Cashmere and Chinook hops.
Born in Brooklyn, N.Y., where he lived until he was 17, Bobby received his BA-Mass Communications from UWM in 1989 and has lived in Walker's Point, Bay View, Enderis Park, South Milwaukee and on the East Side.
He has published three non-fiction books in Italy – including one about an event in Milwaukee history, which was published in the U.S. in autumn 2010. Four more books, all about Milwaukee, have been published by The History Press.
With his most recent band, The Yell Leaders, Bobby released four LPs and had a songs featured in episodes of TV's "Party of Five" and "Dawson's Creek," and films in Japan, South America and the U.S. The Yell Leaders were named the best unsigned band in their region by VH-1 as part of its Rock Across America 1998 Tour. Most recently, the band contributed tracks to a UK vinyl/CD tribute to the Redskins and collaborated on a track with Italian novelist Enrico Remmert.
He's produced three installments of the "OMCD" series of local music compilations for OnMilwaukee.com and in 2007 produced a CD of Italian music and poetry.
In 2005, he was awarded the City of Asti's (Italy) Journalism Prize for his work focusing on that area. He has also won awards from the Milwaukee Press Club.
He has be heard on 88Nine Radio Milwaukee talking about his "Urban Spelunking" series of stories, in that station's most popular podcast.
