By Molly Snyder Senior Writer Published Dec 10, 2021 at 12:02 PM

Snuggle up with some holiday cheer as OnMilwaukee shares stories of everything merry and bright in the spirit of the season.

Brought to you by Noel Indoor Light Park & Christmas Market and MillerCoors

We all have so much "stuff," so if we're gonna receive more, we want it to be items we truly appreciate and resonate with our personalities, values and quirks. This is one reason why shopping local in indie shops is the best way to buy, both during the holiday season and all year 'round.

Milwaukee is filled with hidden retail gems boasting unique collections of housewares, clothing, jewelry and one-of-a-kind gift items that friends and family will truly cherish. Plus, by shopping local, support goes directly to the artists and makers in your community. #winwin

5708 W. Vliet St., (414) 345-7494
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A quaint shop chock full of locally made items, vintage finds and vintage-inspired new items like art, housewares, jewelry and more.

Partner Gift Pick

Make holiday style and gifts effortless. For something unique, shop Mainstream Boutique.

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Mainstream Boutique - 159 N Broadway in Milwaukee’s Third Ward.

BC Modern
900 S. 5th St., (414) 737-3745
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An artistically arranged space in Walker’s Point with vintage items from the '50s, '60s and '70s or anything else that's weird and eclectic. Contact the shop to find out hours of operation or shop online.

Beard MKE
1812 E. North Ave.
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Beard MKEX

A new, one-stop shop for men with barber services and a retail space selling apparel, grooming products, fun gift items and accessories.

5020 W. Vliet St., (414) 982-5020
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Dandy describes itself as “Midventurous Modern,” which means there’s vintage fare like furniture, clothing, home decor, oddities and much more in an alluring setting.

Fischberger’s Variety Store
2445 N. Holton St., (414) 263-1991
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The owners describe the store as a "gift shop masquerading as an old time variety store" selling quirky, useful and local gifts for all ages. They also have fabric, yarn and sewing notions.

Just Goods
4451 N. Oakland Ave., Shorewood
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Just GoodsX

Super cute shop featuring Fair Trade, vegan and local gifts made by Wisconsin artisans for humans of all ages.

Kujichagulia Producers Cooperative
Inside the Sherman Phoenix building, 3536 W. Fond du Lac Ave.
(414) 687-0122
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Unique BoutiqueX

Kujichagulia is the second of the seven principles of Kwanzaa and means "self determination" in Swahili. The shop offers jewelry, soap, candles, wellness products, hot sauces, art therapy kits and more. 

Mainstream Boutique
159 N. Broadway, (414) 273-1720

Unique BoutiqueX

A neighborhood boutique in the Historic Third Ward featuring trend-forward and affordable clothing. The shop's mission is to "lift customers up and make them feel beautiful."

Marn Art + Culture Hub
191 N. Broadway, (414) 485-0033
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The longstanding Milwaukee Artists Resource Network (MARN) moved into gorgeous new digs this fall and supports local artists in myriad ways, including a retail space with one-of-a-kind items created by local creatives.

Mod Gen
211 N. Broadway St., (414) 963-1657
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Mod GenX

Mod Gen's mission is to support the local community and promote creative living. The store has over 600 plants as well as an array of items such as local crafts, home goods and more.

7963 N. Port Washington Road, (414) 405-3556
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This empowering North Shore boutique sells crystals, candles, clothes, skincare, tea, jewelry and a whole lot more in a peaceful, stress-free and harmonious space.

6430 W. National Ave., West Allis, (414) 727-9797
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Oniomania – which is loosely translated to mean "insane shopping" in Greek – consigns the work of more than 25 artists. A few items purchased from small and / or Fair Trade businesses around the world are also available.

Sparrow Collective / Sparrow Boutique & Gift
2224 S. Kinnickinnic Ave., (414) 747-9229
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Sparrow Collective is primarily a DIY, local gift shop and Sparrow Boutique, just a few doors to the south, is a cute and trendy women's clothing store with designers from Milwaukee and beyond.

Swoon Trinkets & Doodads
5422 W. Vliet St., (414) 204-9479
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This adorable shop sells a large variety of gifts for all ages including handmade clothing, art, jewelry, soaps, lotions, cards, patches, toys and more from local and national artists.

2534 S. Kinnickinnic Ave., (414) 312-7188
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Ursa offers a variety of products including home goods, plants, jewelry, men and women's apparel, and more. It also has its own apothecary line.

The Waxwing
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This now-entirely-online boutique showcases the work of carefully-chosen Great Lakes artists. Local delivery is free and The Waxwing also ships worldwide. New items are added daily.

Molly Snyder started writing and publishing her work at the age 10, when her community newspaper printed her poem, "The Unicorn.” Since then, she's expanded beyond the subject of mythical creatures and written in many different mediums but, nearest and dearest to her heart, thousands of articles for OnMilwaukee.

Molly is a regular contributor to FOX6 News and numerous radio stations as well as the co-host of "Dandelions: A Podcast For Women.” She's received five Milwaukee Press Club Awards, served as the Pfister Narrator and is the Wisconsin State Fair’s Celebrity Cream Puff Eating Champion of 2019.